The discovery destination for thoughtful, luxury beauty.

The first time I opened a Lovinah palette, I gasped: here were the dreamy jewel tones and glimmering shimmers of my dreams. Surely, I thought, they will disappoint with their performance. But no, the buttery shadows were saturated, with impeccable color payoff. Since then, everything I tried from Lovinah has been perfect: the elegant lip oils, the buttery bronzers in the incredible 8 shades and the high performing eyeliner and mascara. An unexpected favorite is an eyeshadow palette of everyday neutrals that boasts a lush texture and actually works for a wide range of skin tones.

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